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EMC World 2009: Day 1 (Monday – 05/18/2009)

An exciting day (1) at EMC World 2009.

To read about EMC World 2009: Day 0 (Sunday – 05/17/2009)

I guess I have been lucky over the past two days, yesterday was the early registration gift of an IPOD Nano (8GB) and today was winning the flip camera at the EMC Bloggers Lounge. Later in the blog post see pictures and videos from this flip camera.

Tomorrow we have another surprise gift from iomega at the EMC bloggers lounge, trying to see if I can be lucky 3 days in a row now.


The highlights of the day were around the keynote speeches and really some much focused Clariion and V-Max sessions.

EMC Bloggers lounge was another happening place. Outside the bloggers lounge, crowds of people watching the flat screen TV monitors displaying EMC World Pictures, Twitters, again great work by @lendevanna and his team.

Solutions Pavilion as usual had a lot of exciting stuff around some vertical market space.

Also repeated heard these messages, EMC does not discuss any future products and features related to its products until it is released. If you would like to see any enhancements to EMC products, please get in touch with your account managers. I think the market competitiveness is causing issues where the OEM’s are not even offering a glimpse of what we might see in the next releases.

We (@storagenerve & @edsai) got absolute 30 mins of face time with Barry Burke to pick his brain about EMC Symmetrix V-Max and where he sees the play for EMC and how the market will kind of follow certain technologies over the next few years. It was a very impressive discussion with him and kind of pick his brain about the symmetrix technology.


So I missed the keynote speeches this morning by Joe Tucci and Paul Maritz. Had a very important conference call to attend and it did not wrap up until 11:00 AM.

One thing I heard from various folks, the keynotes were focused on technologies around Cloud and Virtualization, but the crowd didn’t hear anything different than what they have heard in the past at VMware World or VMware partner conference.

Saw Frank Hauck walking around by the bloggers lounge this afternoon, he has been spotted several times today near the solutions pavilion.


Just look at these guys, they are all smiling and happy.
Picture 1: From the left we have @edsai, @storagezilla, @davegraham, @chrismevans, @basraayman at the EMC Bloggers Lounge.

Picture 2: Another kool hangout spot, EMC Bloggers Lounge

Picture 3:  The EMC Celerra CREATURE


My first attempts at making movies……..

EMC Symmetrix V-Max at EMC World 2009

EMC Bloggers Lounge

EMC Bloggers Lounge

Axxana Black Box Chat with Alex Winokur


Sanpulse: Met up with Inna Gordin and Peter Mehta from Sanpulse. Trying to setup a meeting with them next week to see how the migration tool operates and how it might overall help customers minimize migration times and cost.

(I have no current affiliations with SanPulse)

Axxana: Black box recovery device, primarily used with Asynchronous Replication. Using this box, customers can achieve nearly 0 recovery point objectives. Please see the video attached above. Had a chance to meet up with Alex Winokur, Ph.D.,  Liat Malki and Eli Efrat.

These guys are just so smart, very impressed by Alex, Liat and Eli.

(I have no current affiliations with Axxana)


Attended the V-Max Sessions and gathered tons of info. Look out for the V-Max Speeds and Feeds over the next few days, you will be surprised to see some facts.

The Blogging Lounge

During the day we had quite a few bloggers come in and out of the lounge, primarily we saw presence of  @chrismevans, @edsai,  @basraayman, @lendevanna, @davegraham, @aproov, @jtabar, @storageio, @storagezilla, @mike_fishman, @storageanarchy, @stu and @dmartek,. Sorry if I forgot your name……

More contacts to follow up tomorrow.

The after Party

So dinner was at TGIF’s with some of the twitter/blogger friends…..okay food…….

Highlights for Tomorrow

@chuckhollis will spend an hour at the EMC Bloggers lounge between 1:00 PM and 2:00 PM.

EMC Bloggers Lounge photo sessions at 2:00 PM

@sfoskett, @chrismevans, planning to setup a skype video conference at 2:00 PM

Look out for more videos and pictures tomorrow.

Agenda for tomorrow……

7:30 to 8:30         Breakfast

8:00 to 9:00         Best Practice for Symmetrix V-max configuration

Clariion CX4: Software, Technical, Install, Provision, Manage, Tune

Symmetrix Auto Provisioning Groups, SMC, SYMCLI

9:30 to 10:30       Clariion CX4: New Architecture

EMC Powerpath and Powerpath VE

Symmetrix Tiered Storage Best practices and power of FAST

11:00 to 12:00    Saymmetrix Virtual Provisioning

12:00 to 2:00       Lunch

1:00 to 2:00         EMC Bloggers Lounge Q&A

2:00 to 2:30         Photo session and Skype

2:45 to 3:45         Symmetrix virtual Provisioning Hands On

4:15 to 5:15         New Storage features in VMware Infrastructure

3:45 to 5:30         Keynote speech by Frank Hauck